ZoomRx (US-based Healthcare-focused data analytics and consulting firm) | Gurugram

Senior Consultant - Consulting

• Enabled a US biopharma to track the salesforce effectiveness quarterly for their ~$4B portfolio (multiple brands), recommended optimizations to their promotional strategy. Recommended key HCP segments to prioritize for salesforce allocation considering competitive spread and segment impact
• Enabled brand performance tracking for a US biopharma’s $3B portfolio (2 drugs), primarily assessing top-of-mind recall, expected share, drivers and barriers of use, and preferred patient types
• Identified gaps in HCP recognition of patient types based on risk vs. brand positioning in terms of the FDA label, recommended changes to communication strategy to enable consistent risk stratification and earlier consideration for the client brand
• Increased ~15% product share by strengthening positioning for 2 US biopharma drugs ($3B+ revenue); analyzed 200+ physician-patient interactions and reoriented promotional strategy to focus on product knowledge gaps and patient concerns
• Key contributor on the first commercial deployment of a novel AI tool to shorten message testing research timeline from 2 months to a week; predicted effectiveness of new untested messages for rep visit shortlisting for 3 F500 biopharma drugs

ZS Associates (Global management consulting and technology firm) | Pune

Associate Consultant - Consulting

• Enabled US and Swiss biopharma brand teams to strategically track brand awareness, adoption, performance, identify target patients, and maintain market share for 6 blockbuster drugs across 12 markets; grew ZS revenue by $2.5M annually
• Redirected ~$50M of R&D budget by recommending against a Swiss biopharma’s CKD clinical trial; built opportunity assessment through epidemiological funnel modelling from 250 surveys and 15 payer and medical-access interviews
• Enabled a $1B+ blockbuster launch for a F500 US pharma and secured $0.6M follow-on business; devised positioning strategy, tracked launch response, and mapped patient journeys through 40+ interviews to surface previously untapped decision drivers
• Cut progression detection and medical intervention time by months for 2,000+ Multiple Sclerosis patients globally; translated pain points and task comprehension insights from 50 UX-focused interviews to design prognosis-tracking app
• Protected $13M of ZS business and improved account compliance score from 3.6 to 4.8/5 within 6 months, driving the initiative to embed GDPR and PromoMats market-research compliance across all 30+ engagements on the account

Associate - Consulting

• Built new revenue stream worth $2M+ and ZS relationships with 7+ new therapy area teams by proposing agile MR capabilities aimed at reducing turnaround time by 60%; collaborated directly with senior Principals
• Helped launch a proprietary digital research platform that has since generated $15M+ in ZS business; shaped the product's clinic-simulation scenarios like treatment sequencing, trade-offs, peer-to-peer specialist chat; ran beta testing and UAT; Enabled early adjustments to promotional material and salesforce allocation using this platform for drug launch tracking
• Supported 10% YoY share growth for a $45B US biopharma NSCLC drug; designed a segmentation model to build prescribing archetypes for Initial Adopter HCPs; delivered a "typing toolkit" enabling reps to profile physicians live in in-person meetings.

• Recognized as the ‘Client champion’ at ZS in 2021 for exemplary client management on a high-stakes workstream, especially for coordinating priorities between 2 client POCs with conflicting interests
• Youngest and only Senior Consultant from the Indian ZoomRx team chosen to participate in in-person brand strategy and workstream scope revision workshops with US clients.

• BMS (Bachelors in Management Studies), St. Xavier's College, Mumbai

• As a member of the ZS Green Team Initiative, organized 2 tree plantation drives, encouraging support and participation from 100+ volunteers, planting 1000+ trees in Pune