Sai prasad Kanuru

Sai prasad Kanuru

Strategy leader with around 8 years of experience across retail and e-commerce. Aspiring to drive strategic transformation and sustainable value creation across organization. Proven track record in P&L ownership, 0-1 builds, and large-scale program leadership. Led Amazon Fresh expansion to 40+ cities and built Urban Company's Native brand to INR ~50 Cr NRR in six months.

Work Experience:

7.7 Years

Industry:

FMCG & E-Commerce | Logistics

Function:

Consulting & Strategy | Data Science & Analytics | Project & Program Management

Work Experience

More Retail Private Limited (a major Indian food and grocery retailer operating hundreds of supermarkets and Dark stores nationwide serving offline and online customers) | Mumbai

Program Lead, Omni Channel Growth & Expansion

  • Led ₹7 Cr monthly revenue increment through Amazon Fresh pan-India expansion launching 50+ dark stores across spanning 40+ cities driving 10% incremental business growth (FY25), owning end-to-end program performance and P&L accountability.
  • Designed infrastructure, staffing, and inventory capacity systems that unlocked 25–30% higher order volumes during seasonal demand peaks, generating ₹5+ Cr in additional monthly revenue without service-SLA disruptions.
  • Led cost optimization programs delivering ~₹1.5 Cr monthly in savings (120 bps improvement in profitability) through overhead reduction, improved capacity utilization, and consolidation of underperforming stores.
  • Built the FY26 dark store strategic growth plan targeting tier-2 city expansion while replacing high-rental, infra-constrained stores, saving ~₹15L/month in rentals with a leaner, higher-margin network footprint.
  • Formulated a strategic roadmap to transition Amazon Fresh’s store network from 2/3-hour slot delivery to sub-30–45-minute quick commerce fulfilment in Tier 1/2 cities consolidating high-density clusters, defining optimal dark store configurations, and redefining Q-comm SOPs, staffing ratios, picking path, SLAs to compete with Blinkit, Swiggy Instamart, and Zepto.
  • Led the end-to-end launch of 70+ dark stores across 50+ cities in 9 months as part of Amazon Fresh’s pan-India expansion plan, defining clear accountability and driving collaboration across Operations, Tech, Category, Projects, and external stakeholders.
  • Accelerated dark store launch timelines from 4 months to 3 months on average by digitizing project workflows through an in-house monitoring tool and standardizing cross-functional task tracking.

Spinny (a leading Indian used-car retailing platform) | Gurgaon

Associate Program Manager II, Central Strategy & Operations

  • Spearheaded a team of 10 analytics and operations professionals, building a structured data-driven decision-support function standardizing reporting for one of India’s largest used car marketplaces, building management dashboards used across Operations, Product, and Sales leadership.
  • Built dynamic stock-in/stock-out margin models and conducted multivariate analysis across dealer behavior, car quality, and pricing variations, improving margins by ~35 bps (~₹30L/month).
  • Detected and mitigated systematic dealer fraud through multivariate analysis of backout patterns and auction bidding behavior, designing centralized penalization workflows that generated ~₹40L/month in additional recovered margins.
  • Improved auction quality and per-car dealer visibility by reducing the number of auctions each car ran through, increasing unique dealer exposure per auction and improving overall price discovery and throughput.
  • Expanded the active dealer base through structured dealer cohortization, re-engaging inactive dealers through targeted programs, doubling first-auction pricing coverage and reducing re-auction bandwidth by 20%.
  • Designed and launched KAM incentive programs with structured payout frameworks tied to dealer performance metrics AND launched the Spinny Premier League (SPL), a region-level sales competition structured across all key performance metrics to drive competitive engagement and improve target achievement rates across the sales vertical.

Urban Company (an Indian at-home professional services platform that delivers on-demand) | Gurgaon HO and Hyderabad

Senior Manager, Native Brand (D2C)

  • Launched and scaled Urban Company’s Native Water Purifier brand from scratch to ~₹50 Cr NRR in six months as founding member, one of Urban Company’s fastest-ever category scale-ups (currently at ₹250 Cr NRR), building end-to-end product and process flows across supply chain, installation operations, and customer support.
  • Improved P&L margins by 500 bps through supply chain optimization and cost-optimized 3PL partnerships (Xpressbees, Bluedart) achieving 95% on-time deliveries in top cities. Scouted and orchestrated the Xpressbees partnership (commercials, warehousing, last-mile SLAs) and scaled operations pan-India across 11 cities.
  • Improved sales funnel conversion from 4% to 8% by refining funnel stages, assigning priority leads to sales agents, building an assisted-sales pod. Implemented sales SOPs, VC-support and incentive structures targeting the right conversion behaviours.
  • Reduced customer returns from 10% to 2% by designing closed-loop feedback mechanisms that surfaced and corrected production quality defects at the manufacturer level materially improving customer satisfaction and warranty cost burden.
  • Built the complete CX infrastructure: agent SOPs, on-app help center and warranty flows, escalation tracking, and VC-assisted partner support improving escalation issue resolution rates to 80%.

Manager, Central & City Operations, Appliances Repairs

  • Grew Hyderabad’s appliances category to a record ₹50L+ monthly service revenue in under 3 months by improving partner utilization by 35% and service delivery rate by 10 percentage points through hub-level supply planning.
  • Improved partner NPS from -30 points to +35 points on average across categories through structured partner engagement, and escalation resolution reducing demand loss improving demand by ~17%; Awarded Heavy Lifter within 3 months of joining.
  • Redesigned TV repair category pan-India: launched 20+ new services through market research and partner FGDs, restructured pricing, improved job acceptance rates, boosted demand by 20%, and improved margins by 600 bps.
  • Built SQL-based RCA dashboards and standardized operational playbooks for demand fulfilment across appliance categories structured, data-driven frameworks later adopted across Urban Company's pan-India operations.
  • Led the pan-India IKEA Appliance Installation partnership launches across all cities, significantly expanding Urban Company's service offering to a new premium customer segment.

Hilti India Pvt. Ltd. (a Liechtensteiner multinational that designs, manufactures, and markets cutting-edge power tools, anchoring systems, and software for the global construction industry) | Hyderabad & Chennai

Technical Account Manager - Sales and Marketing

  • Managed and grew a ₹2.4 Cr key account portfolio by 100% YoY delivering 40% overall business growth in 2021 and 250% of digital channel sales targets, the highest share across the trade segment earning Hilti's Top Sales Club recognition for 2021.
  • Developed annual Account Development Plans (ADPs) for key client accounts mapping client buying potential, project pipelines, and cross-sell priorities tracking progress against monthly targets to drive systematic engagement and revenue growth.
  • Mapped and engaged the full stakeholder hierarchy at each client from site engineers and project managers to CEO/MD level positioning Hilti solutions at the project specification stage through management meetings and senior-level relationship building.
  • Conducted project seminars and on-site technical demonstrations to embed Hilti as the preferred specification across major infrastructure projects, cross-selling across Hilti's product categories and Asset Management SaaS (Tool fleet management).
  • Achieved top sales in India in Feb 2019 at 350% of monthly target, the highest in the country that month, through systematic cross-selling across Hilti’s product portfolio and multichannel selling.
  • Revived a degrowing territory (contributing 80% of target) by building a 50% new client pipeline through deep project mapping and multi-level stakeholder engagement in Heavy Civil Engineering infrastructure projects across Chennai.
Accomplishments
  • Heavy Lifter Award 2023, Urban Company - Best performer for improving Native brand’s P&L margins by 500 bps; reducing customer returns from 10% to 2%; improving sales funnel conversion from 4% to 8%.
  • Heavy Lifter Award 2021, Urban Company - Highest-ever monthly service volume in Hyderabad appliances within 3 months.
  • Top Sales Club 2021, Hilti India - Achieved 250% of annual sales target; highest digital channel adoption across India.
  • Top Sales Club 2019, Hilti India - Achieved 350% of monthly target in Feb 2019, the highest in India that month.
Education
  • MBA, Indian Institute of Management, Ahmedabad | India | Apr 2026 – Mar 2027
  • B. Tech, Mechanical Engineering – National Institute of Technology (NIT) Trichy | India | Jul 2014 – May 2018
Certification
  • Six Sigma Green Belt (In Progress)
  • Pre-MBA Statistics
  • Excel Skills for Business: Advanced
  • Excel: Advanced Formulas and Functions (2022)
  • Learning Excel: Data Analysis (2019)
  • Google Universal Analytics Essential Training (2020)
  • Power BI Essential Training (2019)
Extra-curricular
  • Overall Coordinator, Synergy’18, NIT Trichy – Mechanical Engineering dept. annual symposium: 1700 registrations.
  • Gold Medal – Kabaddi; Bronze Medal – Badminton (Doubles), Sportsfete Inter-Department Fest, NIT Trichy (2017)