Shivam Garg

Seasoned sales and marketing professional with a strong background in driving business growth, from conceptualization to revenue generation. Led dynamic teams, optimized operations, drove expansions, and managed projects across food services & e-commerce.

Work Experience

 Program Manager, Sales & Marketing | JRD Holdings Private Limited | Gurgaon                          

  • Managed a team of 5 to drive sales and marketing initiatives for corporate catering services brand, GrubChef, achieving a 90% customer growth & 78% revenue surge from $144k in Jan ‘23 to $256k in Aug ‘23 
  • Researched, designed & managed product development for a food ordering & cafeteria management mobile app, thereby enhancing value proposition while saving $28k annually on technology partners 
  • Implemented strategic SEO and SMM leading to brands ranking in Top 3 results for target keywords on Google my Business

 Entrepreneur in Residence, Sales & Marketing | JRD Holdings Private Limited | Gurgaon

  •  Conceptualized & implemented 3 website builds, boosting brand assets for sales & marketing 
  • Launched a catering services brand - GrubChef, to target corporate customers, and defined its sales strategy, resulting in the brand serving 110k meals & generating $250k+ in revenue (monthly average) 
  • Created a mechanism for collecting & analyzing customer feedback to make data-driven improvements in the retail services 

 Category Manager, Business Operations |Company | Gurgaon 

  • Led a team of 15 associates to manage the category with a supply of 3300 technicians, generating $12.5 million annually and registering 1.8x Y-o-Y growth in the category  
  • Implemented a strategy to reduce average business loss from 9% to 6% worth $208k in revenue by monitoring category’s fulfillment metrics & analyzing data using SQL & Advanced Excel 
  • Developed & scaled Anti-Rust AC Service from concept to revenue in 5 cities, making it 2nd highest selling SKU among AC Services
  • Empowered semi-skilled freshers to become independent technicians by providing them with technical & soft skills training, resulting in an increase in their average income by 3-folds

Strategic Account Manager, Sales & Marketing | Titan Biotech, India ( peptech biosciences) | Delhi

  • Drove B2B sales for North India region, landing 60+ enterprise clients including F&B & FMCG giants and generating $140k in revenue 
  • Enabled new revenue stream for Nutraceuticals by scouting 3rd party manufacturers of top sellers on e-commerce, leading to the new stream generating $180k, accounting for 15% of category revenue                        

 Senior Sales Manager-Sales Manager, Sales & Marketing | Swiggy |  Gurgaon

  • Managed business growth of more than 150 key accounts by improving customer conversion funnel & implementing marketing campaigns, leading to spike in daily order volume from 4,000 to 12,250 (1.5x of city’s avg growth rate) 
  • Saved 250+ person hours per month for the sales team by creating a dashboard on Excel to automate client reports 
  • Built restaurant supply by onboarding 400+ priority restaurants and facilitated Tier II city expansions by onboarding legendary brands and training sales team of 20
Accomplishments
  • Stellar Performance Recognition, JRD : Received for successful growth of nascent brand GrubChef, achieving 78% revenue surge in 2023 (given to 1 employee among ~50 in upper management)
  • Heavy Lifter Award, Urban Company : Received Heavy Lifter award twice in 2021-22 for funnel excellence in partner onboarding (given to ~4 employees within the Appliances team of 150)

 

 

 

Education

Bachelor of Engineering, Electronics & Communication, Thapar University

Certificates
  • Google Data Analytics Professional Certificate, Google-Coursera
  • Lean Six Sigma Green Belt, KPMG
Co/Extra-curricular
  • AIESEC (2015) - Vice President Business Development – Led a team of 80+ to generate INR 10 Lac in revenue, facilitate international exchange for 10+ participants, and organize 2 social events (1000+ attendees) & 4 conferences. 
  • Arpan Prayas Foundation – Member of the NGO, worked towards welfare of 500+ underprivileged women, children, specially abled conducting education, health, hygiene and happiness drives
  • ENGin Volunteer – helped a Ukrainian undergrad student speak English fluently

Quick Look

  • Work Experience: 5.5 Years
  • Previous Roles

    Program Manager, Sales & Marketing , JRD Holdings Private Limited 

    Category Manager, Business Operations , Urban Company 

     

  • Function : Sales & Marketing
  • Industry/Sector: FMCG/CPG/Retail/eCommerce
Work Experience

 Program Manager, Sales & Marketing | JRD Holdings Private Limited | Gurgaon                          

  • Managed a team of 5 to drive sales and marketing initiatives for corporate catering services brand, GrubChef, achieving a 90% customer growth & 78% revenue surge from $144k in Jan ‘23 to $256k in Aug ‘23 
  • Researched, designed & managed product development for a food ordering & cafeteria management mobile app, thereby enhancing value proposition while saving $28k annually on technology partners 
  • Implemented strategic SEO and SMM leading to brands ranking in Top 3 results for target keywords on Google my Business

 Entrepreneur in Residence, Sales & Marketing | JRD Holdings Private Limited | Gurgaon

  •  Conceptualized & implemented 3 website builds, boosting brand assets for sales & marketing 
  • Launched a catering services brand - GrubChef, to target corporate customers, and defined its sales strategy, resulting in the brand serving 110k meals & generating $250k+ in revenue (monthly average) 
  • Created a mechanism for collecting & analyzing customer feedback to make data-driven improvements in the retail services 

 Category Manager, Business Operations |Company | Gurgaon 

  • Led a team of 15 associates to manage the category with a supply of 3300 technicians, generating $12.5 million annually and registering 1.8x Y-o-Y growth in the category  
  • Implemented a strategy to reduce average business loss from 9% to 6% worth $208k in revenue by monitoring category’s fulfillment metrics & analyzing data using SQL & Advanced Excel 
  • Developed & scaled Anti-Rust AC Service from concept to revenue in 5 cities, making it 2nd highest selling SKU among AC Services
  • Empowered semi-skilled freshers to become independent technicians by providing them with technical & soft skills training, resulting in an increase in their average income by 3-folds

Strategic Account Manager, Sales & Marketing | Titan Biotech, India ( peptech biosciences) | Delhi

  • Drove B2B sales for North India region, landing 60+ enterprise clients including F&B & FMCG giants and generating $140k in revenue 
  • Enabled new revenue stream for Nutraceuticals by scouting 3rd party manufacturers of top sellers on e-commerce, leading to the new stream generating $180k, accounting for 15% of category revenue                        

 Senior Sales Manager-Sales Manager, Sales & Marketing | Swiggy |  Gurgaon

  • Managed business growth of more than 150 key accounts by improving customer conversion funnel & implementing marketing campaigns, leading to spike in daily order volume from 4,000 to 12,250 (1.5x of city’s avg growth rate) 
  • Saved 250+ person hours per month for the sales team by creating a dashboard on Excel to automate client reports 
  • Built restaurant supply by onboarding 400+ priority restaurants and facilitated Tier II city expansions by onboarding legendary brands and training sales team of 20
Accomplishments
  • Stellar Performance Recognition, JRD : Received for successful growth of nascent brand GrubChef, achieving 78% revenue surge in 2023 (given to 1 employee among ~50 in upper management)
  • Heavy Lifter Award, Urban Company : Received Heavy Lifter award twice in 2021-22 for funnel excellence in partner onboarding (given to ~4 employees within the Appliances team of 150)

 

 

 

Education

Bachelor of Engineering, Electronics & Communication, Thapar University

Certificates
  • Google Data Analytics Professional Certificate, Google-Coursera
  • Lean Six Sigma Green Belt, KPMG
Co/Extra-curricular
  • AIESEC (2015) - Vice President Business Development – Led a team of 80+ to generate INR 10 Lac in revenue, facilitate international exchange for 10+ participants, and organize 2 social events (1000+ attendees) & 4 conferences. 
  • Arpan Prayas Foundation – Member of the NGO, worked towards welfare of 500+ underprivileged women, children, specially abled conducting education, health, hygiene and happiness drives
  • ENGin Volunteer – helped a Ukrainian undergrad student speak English fluently